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Date : 2003-01-28

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1578517060

Guiding Growth How Vision Keeps Companies on Course Mark ~ Illustrating how visions become guiding forces for daytoday behaviour and overall company direction Guiding Growth reveals how companies can stay their course even as they Lipton is Founder of the consulting firm Lipton Co which specializes in organizational growth

Guiding Growth How Vision Keeps Companies on Course HBS ~ Author Mark Lipton discusses his book Guiding Growth How Vision Keeps Companies on Course published by Harvard Business School Press by Martha Lagace Senior Editor HBS Working Knowledge 2242003 A clear corporate vision not a vision statement improves organizational performance and attracts top talent

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Guiding Growth How Vision Keeps Companies on Course ~ Guiding Growth How Vision Keeps Companies on Course Mark Lipton Author Business School Press 2995 292p ISBN 9781578517060 More By and About This Author

Guiding growth how vision keeps companies on course ~ Without powerful visions to guide them companies invariably fall back on past ways of doing things rather than embracing the future a fatal mistake in todays growordie marketplace Guiding Growth is a stepbystep guide to implementing a vision process successfully

Guiding Growth How Vision Keeps Companies on Course ~ But Lipton shows that vision has more substance than leaders thinkand that it is an essential factor in building scalable organizations that last for the long on extensive research and realworld consulting work with executives implementing the scaling process Guiding Growth provides fresh examples of established and new firms that have developed powerful growth visions

Guiding Growth How Vision Keeps Companies on Course ~ Guiding Growth How Vision Keeps Companies on Course January 28 2003 By Mark Lipton Author When it comes to sustained success vision matters more than strategy Scores of studies have proven this statement and millions of business leaders believe it Yet few executives understand what vision is They embrace the idea but ignore the

PROGRAM AT THE MILANO GRADUATE SCHOOL RELEASES NEW BOOK ON ~ guiding growth how vision keeps companies on course New York NY – February 3 2003 Mark Lipton a professor of Management and Chair of Organizational Change Management at the Milano Graduate School of New School University has released a new book on Guiding Growth How Vision Keeps Companies on Course Harvard Business School Press

Volume 11 Number 8 4 VISION MISSION VALUES Around Dow ~ responsible for landing the first person on the moon started with a vision “Maximum capability in space” And now Dow has articulated a vision of the future in a single succinct precise statement To be the largest most profitable and most respected chemical company in the world

Mission Vision and Values Principles of Management ~ The vision statement and mission statement are often confused and many companies use the terms interchangeably However they each have a different purpose The vision statement describes where the organization wants to be in the future the mission statement describes what the organization needs to do now to achieve the vision The vision and mission statements must support each other but the mission statement is more specific